Reach the right audience with our robust and carefully curated contact databases.
Understand Your Customers
Apply analytics to discover key demographic and behavioral characteristics of your customers
Identify prospects from the population who are most likely to turn into customers for your products and services.
Acquire & Retain Key Customers
Perform lifetime-value and churn analyses to prioritize who you target with your acquisition and retention efforts.
Often the information you have on your prospects and customers is sparse. With our support, you can enrich the customer/prospect information in your CRM by appending additional demographic and contact information.
Segmenting your customers into specific groups is a critical step in the design and deployment of targeted market strategies. We can help you with your customer segmentation efforts by applying advanced clustering and mining techniques on customer data appended with hundreds of demographic and behavioral attributes.
Connect with your audience using our extensive experience creating B2B and B2C prospect lists. Our marketing prospect lists are consistently updated with the most accurate data to ensure that your marketing communications reach the right people.
Balancing how you spend your resources between acquiring new customers and retaining existing ones can be challenging. At Contata, we can help you design a life-time value prediction model that can guide how you allocate your resources across prospects and current clients with the most predicted future value.